Dr. Patty Malone, Communication Speaker, Corporate Trainer & Professor of DrPattyMalone.com, shares a smart tip about the importance of simplifying complex information when communicating to one person, or making a presentation to hundreds.
Have you ever been confused when listening to someone, because you didn’t understand what they were saying? I have a smart tip that will ensure you aren’t the one people don’t understand. I recently attended an Entrepreneurs Summit where a number of people were presenting their business plans to a panel of angel investors and competing for a large cash prize. One man began speaking with a lot of passion and enthusiasm, which quickly captured my attention. Shortly I realized I had no idea what he was talking about. He was using a lot of technical, complex, ambiguous jargon. About the same time, one of the angel investors said, “Excuse me sir, I’m going to have to stop you right there.” The investor turned to the audience of a couple of hundred people and said “How many of you understand what he is talking about?” Only 3 people raised their hands. None of us could follow him, despite his excitement. He did not win the money. You need to talk to the level of your audience, especially when you have complex technical information and you need to use simplified terms everyone can understand, whether you are talking to one person or 100. I’m Dr. Patty Malone, communication speaker, corporate trainer, and professor of DrPattyMalone.com. Thanks for watching my smart tip!